Overview

Companies in the printing and packaging industry are struggling with nearly identical problems. Although these companies are reporting an increase in sales, they are under pressure because the prices of their products have continued to fall for years. At the same time, they are faced with rising raw material costs for paper along with increased energy prices. Furthermore, technological progress is forcing companies into action: In order to remain competitive, they have to invest in new machines, process development and staff training. Very often, prices are the only remaining competitive tool.

To gain new competitive advantages, companies in the printing and packing industry are constantly developing new products and services. With Web-to-print offerings or pre- and post-press services, the printing industry is implementing new business models and retaining customers. Thanks to innovative technology, materials can now be printed in a faster, more dialog-oriented way and linked to online services. Packaging manufacturers are also offering more than just packaging. They are selling their expertise and becoming marketing partners for their customers by designing innovative packaging solutions for the point of sale. They are also offering RFID technology solutions that facilitate warehousing and logistics. Other new offerings include integrated production processes that combine design and manufacturing with labeling.

Business in the printing and packaging industry is becoming more and more complex in the face of ever-increasing competition, rapid technological progress and a constant flow of new products and services. More and more tasks have to be tackled in the shortest amount of time. Expert consulting and a fully integrated software solution can help you make the right decisions, boost your success and secure it over the long term. Go to Solution